About
Haacht Brewery is an independent, Belgian family-run brewery that employs about 400 people. In addition to its beer, Primus, the company also brews a variety of amber ales, and specialty, abbey, fruit, white and table beers. The brewery’s most famous brands are Charles Quint, Tongerlo, Ommegang, SUPER 8 and Mystic. On an annual basis, the drinks collection represents a market of over a million hectoliters and also contains a complete collection of home-bottled natural mineral waters and soft drinks – known as VAL –, Fuerto coffee and a variety of French and international wines. Haacht Brewery also exclusively bottles the Pepsi meant for the Belgian hospitality industry. Its main focus is offering a complete service to more than 6,000 hospitality businesses, both for the national and international market. Consumers are able to purchase the brewery’s products at the better class off-licenses and supermarkets. The company is known as Brasserie du Coq Hardi in France, as Bierbrouwerij De Leeuw in the Netherlands and as Microbrewery l’Île d’Orléans in Quebec (Canada).
Products and brands
Abbey beer |
TONGERLO |
Beer |
KEIZER KAREL, MYSTIC, PRIMUS, SUPER 8, TONGERLO |
Fruit-flavoured beers |
MYSTIC |
Pilsener type beer |
PRIMUS |
Soft drinks, sodas, waters, with added sugar, other sweetening matter or flavoured |
VAL |
Soft drinks; mineral waters and other bottled waters |
VAL |
Special, regional beers |
KEIZER KAREL |
Sports drinks |
GATORADE, VAL |
Specifications
B2B, B2C, Retail, Own brand
Available in the following countries
Australia, China, France, Italy, Japan, Netherlands, Spain, United States of America